Jobs

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The Marketing Manager will help identify festival marketing goals, develop and implement a marketing strategy based on those goals, manage all marketing-related content and deliverables from concept to execution, and manage a small team of marketing support staff leading up to and during SF Sketchfest 2025. This is a seasonal position and is 80% remote, 20% in person. Applicants should be local to the Bay Area and are expected to work in San Francisco for in-person dates. Housing/travel not provided.

Dates: September 30, 2024 – February 14, 2025
Hours per week: 30-40 on average
Pay: Hourly DOE
On site dates: TBD January 13 – February 4, 2025

PROJECTS/RESPONSIBILITIES

• Marketing Strategy Development and Implementation
  • With festival producers, identify attainable marketing goals for 2025 festival and determine best strategy and budget for achieving those goals
  • Evaluate existing marketing workflows and recommend improvements and best practices both short and long term
  • Implement and oversee any workflow updates as necessary
  • Manage a small team and drive any projects resulting from overall marketing direction
• Festival Launch and Other Announcements
  • Become fluent with festival programming, performers, and policies in lead-up to lineup announcement
  • Manage all festival announcements (launch, added shows, promotions), including collection and preparation of external assets, creation of internal assets, oversight of press release creation, and execution of announcements
  • Track any programmatic changes after announcements and ensure updates are made wherever necessary (print program, online schedule, ticketing, etc.)
• Media Sponsorships and Co-presentations
  • Solicit and develop sponsorships with various media outlets for print, digital, outdoor and other advertising opportunities
  • Oversee benefit fulfillment of media sponsors
  • Pitch and acquire co-presenters at other community organizations and ensure agreements are fulfilled by both parties
• Social Media
  • Work with Social Media & Content Coordinator to develop an overall social media strategy. Oversee implementation of the strategy.
  • Manage content creation and approval processes
• Project Management of Deliverables
  • Oversee ad spends, both digital and physical, from beginning to end, managing strategy, cost and execution
  • Organize and maintain central location for all digital assets related to associated projects, including festival photography
  • Implement systems for tracking success of marketing campaigns and initiatives
• Other duties as necessary to execute overall marketing strategy including jumping in for the Graphic Designer and Social Media & Content Coordinator when required

QUALIFICATIONS/SKILLS

• Project and team management experience in a fast-paced environment
• Must be comfortable managing and responding to high volume of emails in a timely manner
• Proactive and forward thinking; flexible and efficient with time-sensitive marketing needs
• Ability to juggle multiple (and often competing) priorities
• Experience with social media and creative marketing
• Expert in latest marketing trends and best practices
• Excellent communication skills
• Extremely organized with an excellent attention to detail
• Proficiency in Adobe Creative Suite, Canva, WordPress, various social media platforms
• Able to maintain a positive attitude and sense of humor while receiving feedback

TO APPLY

Send your resume and a brief cover letter to jobs@sfsketchfest.com.